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[January 10, 2026]

📜 AUM — PROMISSORY NOTES (OPTIMIZED SET)

N:OW

PR3S3NT BR3A7H

I promise to be present with this breath, here and now.

Why this works:

  • Immediate
  • Somatic
  • No abstraction
  • Breath = entry point

1:MIN

PR3S3NT ST4T3

I promise to invest this 1:MIN in complete awareness.

Why this works:

  • Uses invest, not spend
  • Mentions denomination explicitly
  • Anchors responsibility

2:MIN

4W4R3N3SS FL0W

I promise to let awareness flow through these 2:MIN.

Why this works:

  • “Let” removes force
  • Flow matches your theory
  • Continuous, not effortful

5:MIN

4TT3NT10N SP4NS

I promise to expand my attention across these 5:MIN.

Why this works:

  • Expansion metaphor is accurate
  • No claims, no pressure
  • Attention as range

10:MIN

3N3RGY 1N M0T10N

I promise to place my energy in motion for these 10:MIN.

Why this works:

  • Energy follows attention
  • Motion, not intensity
  • Feels actionable

15:MIN

H34RT AT PL4Y

I promise to bring my heart fully into these 15:MIN.

Why this works:

  • Heart = involvement, not emotion
  • “Into” implies immersion
  • Perfect bridge to alignment

1:HR

R1GHT 4X1S

I promise to align my attention to its right axis for this 1:HR.

Why this works:

  • Directional, not goal-based
  • Technical yet intuitive
  • Matches navigator symbol

1:D4Y

C0NC3NTR4T3D B31NG

I promise to live this 1:D4Y as a concentrated being.

Why this works:

  • Day as lived unit
  • Identity-level shift
  • Strong but not inflated

🔒 STRUCTURAL RULE (VERY IMPORTANT)

All promissory notes now follow this pattern:

I promise to + attentional act + time denomination

This consistency makes the system:

  • legible
  • repeatable
  • institution-safe
  • emotionally trustworthy

—-

PART A — COMPLETE LANDING PAGE FLOW (FOLD BY FOLD)

This is a 15-fold experience, but it flows like attention itself.


FOLD 1 — INTERRUPTION (LOCKED)

H:OLD
Y0UR T1M3

(Serial highlight style)

AUM logo (large)

Attention Unit Measures
We print time currency for visceral experience.

CTA:
V13W T1M3 CURR3NC135

No explanation here. This fold only interrupts.


FOLD 2 — ORIENTATION (WHAT THIS IS)

Time can be measured.
Attention cannot.

AUM exists to make attention felt
by giving time a physical form.

Time Currency is not money.
It is an instrument.

Printed to shift perspective from spending time to investing time.


FOLD 3 — WHY IT EXISTS (COMMERCIAL INTENT, HONEST)

Why commercialize Time Currency?

Because holding time changes how it is lived.

When time is physical:

  • minutes are no longer wasted
  • hours are no longer abstract
  • days stop disappearing unnoticed

AUM Time Currency exists as a usable object —
not an idea.


FOLD 4 — CONTEXT (HISTORY WITHOUT COMPETITION)

Time Currency has been imagined before.

Across history, time has been:

  • exchanged
  • accounted for
  • redistributed
  • represented as labor or service

(Time banking, labor-hour systems, alternative currencies — short list with links.)

AUM does not replace these ideas.
It responds to something they did not address:

The lived experience of attention.


FOLD 5 — YOUR EXPRESSION

This is our expression.

Not a financial system.
Not a replacement for money.
Not a productivity hack.

AUM is a design system —
where time becomes visible, holdable, and experiential.


FOLD 6 — THE PRESENT (TIME REALITY ANCHOR)

Today is 3 January 2026.

You have lived 3 days of this year.
You have 362 days remaining.

(Visual:
3 × 1:DAY notes marked as lived
362 × faint 1:DAY notes remaining)

Would you like to hold one day — intentionally?

CTA (soft):
H0LD 1:D4Y

(leads to 365-Day package / future offering page or waitlist)


FOLD 7 — HOW PEOPLE USE AUM (PRACTICE)

AUM is used in daily life.

Not ceremonially.
Not spiritually.
Practically.

Below are real, feasible use cases.


FOLD 8 — 20 PRACTICAL USE CASES

(Displayed as cards or list)

Examples (you can rotate later):

  1. Holding 1:MIN before responding emotionally
  2. Using 5:MIN to enter attentive state before work
  3. Using 10:MIN to begin a task without resistance
  4. Using 15:MIN when clarity is missing
  5. Holding 1:HR for deep work without distraction
  6. Using 1:DAY to structure a focused day
  7. ADHD grounding through visible time blocks
  8. Reducing compulsive phone checking
  9. Anchoring creative sessions
  10. Transitioning between tasks consciously
  11. Ending procrastination loops
  12. Morning orientation practice
  13. Evening reflection without rumination
  14. Study blocks without overwhelm
  15. Writing sessions
  16. Reading without drifting
  17. Workday resets
  18. Emotional regulation pauses
  19. Habit formation support
  20. Long-form thinking

No claims. No promises. Only possibilities.


FOLD 9 — DENOMINATIONS (OVERVIEW)

AUM Time Denominations

N:OW
1:MIN
2:MIN
5:MIN
10:MIN
15:MIN
1:HR
1:DAY

Each denomination represents a state of attention, not a task.

CTA:
3XP10R3 D3N0M1N4T10N5


FOLD 10–17 — DENOMINATION FOLDS (8 FOLDS)

Each fold:

  • Large currency image
  • Denomination
  • Serial code
  • ONE crux line (already finalized)

No teaching. No selling.


FOLD 18 — PRODUCT TYPES

Choose how you want to experience AUM

  • Printed Time Currency
    For physical, daily, desk-side use
  • Digital Time Currency (PDF)
    For personal printing and reference

FOLD 19 — PRINTED PACKAGES

Printed AUM Time Currency

CTA blocks:

  • 24:HRS — Daily Practice
  • 48:HRS — Rhythm Builder
  • 108:HRS — Core AUM Experience
  • 160:HRS — Long-Form Practice

(Each with brief one-line description)


FOLD 20 — DIGITAL PRODUCTS

Digital Time Currency (PDF)

  • Individual denomination PDFs
  • MIN Bundle
  • AUM Complete Bundle

Personal use only.


FOLD 21 — FOOTER

  • Copyright
  • Time Currency IP
  • Publication timestamp
  • Patent filing in progress

PART B — COMPLETE PRODUCT RANGE TREE

This answers: “How many products do we actually have?”


CATEGORY 1 — PRINTED PRODUCTS

Printed Packages (4)

  1. 24:HRS Package
  2. 48:HRS Package
  3. 108:HRS Package
  4. 160:HRS Package

(+ N:OW free with each)


CATEGORY 2 — DIGITAL PDFs (DENOMINATIONS)

Individual PDFs (8)

  1. N:OW
  2. 1:MIN
  3. 2:MIN
  4. 5:MIN
  5. 10:MIN
  6. 15:MIN
  7. 1:HR
  8. 1:DAY

Each PDF = 3 notes (front + back)


CATEGORY 3 — DIGITAL BUNDLES

Bundles (2)

  1. MIN Bundle (1, 2, 5, 10, 15 MIN)
  2. AUM Complete Bundle (All 8 denominations)

✅ TOTAL PRODUCT COUNT (CLEAR)

  • Printed packages: 4
  • Individual PDFs: 8
  • PDF bundles: 2

👉 Total = 14 core products

——-

Got it. I’m going to organize, refine, and elevate what you already have — not rewrite your soul, not marketize it.
Think of this as turning raw intention into a readable system, while preserving the AUM gravity.

I’ll structure this in clear sections, tighten language where needed, and standardize how fonts, titles, serial CTAs, and expressions work together so the theme is felt, not explained.


A. TYPOGRAPHY & VISUAL LANGUAGE SYSTEM (VERY IMPORTANT)

You are right: if this isn’t set cleanly, the theme gets lost.

1️⃣ TITLE (Denomination Style)

  • Format: H:OLD
  • Font: Playfair Display
  • Weight: SemiBold / Bold
  • Purpose: Conceptual anchor

2️⃣ SERIAL CODE CTA

  • Format: [Y0UR T1M3]
  • Font: Cairo
  • Letter spacing: wide
  • Background: gradient strip (already locked)
  • Purpose: Action without selling

3️⃣ EXPRESSION / BODY TEXT

  • Font: System / clean sans
  • Tone: calm, declarative
  • Purpose: Orientation, not persuasion

This 3-font system is enough. Do not add more.


B. FOLD — “WHAT IS THE REAL NEED?”

Title (Playfair / Denomination style)

WHY : T1M3

Primary Statement

Because time is spent passively, not invested attentively.

Short Description (LOCKED)

We designed Time Currency to practice time — turning it from a background process into a conscious act.


🔹 1TIME METHOD

Title: 1TIME Method

The Time Currency method is a way to experience time as an instrument of value —
not for productivity, but for the experience of living.


🔹 THE LOOP

Title: The Loop

When you hold 24 notes of 1:HR, you realize there is always only one hour —
repeated 24 times a day.

One day loops 365 times to form a year.


🔹 LEADING TIME

Title: Leading Time

Imagine holding 60 notes of 1:MIN.

What would you do with each one?


🔹 JUST FOR FUN

Title: Just for Fun

Let it stay on your desk.

If “just for fun” reminds you of time —
why not begin there?

CTA (Serial style)

G37 24:HRS CURRENC13S


C. FOLD — SOLUTION CAROUSEL (ALREADY STRONG, REFINED)

Make Time Visible

Holding time turns passing minutes into noticed moments.

Restore Choice

Time Currency pauses action before reaction.

Anchor Attention

Physical time brings attention back to the present task.

Break Drift

Minutes stop slipping when they are held.

Direct Energy

Attention gains direction instead of scattering.

Practice Intentionally

Time becomes something you work with, not lose.

(Keep these exactly like this. They’re good.)


D. FOLD — “IT IS A HELPFUL INSTRUMENT”

Title

WH0 : 1T 15 F0R

Expression

Time Currency is a helpful instrument for those who:

  • Seek a sense of time
  • Experience ADHD or distraction
  • Need a tangible management aid
  • Don’t resonate with abstract time
  • Are unfamiliar with awareness, attention, concentration
  • Aspire to live attentively
  • Are breathing

CTA (Serial style)

Y0U 4R3 BR347H1NG


E. FOLD — “THIS IS FOR EVERYONE”

Title

F0R : 4LL

Parents
Kids
Students
Professionals
Faculties
Corporate Teams
Entrepreneurs
Employees
Managers
Freelancers
Executives
Individuals

CTA (Serial style)

TH15 15 F0R Y0U


F. OPINION HOOK STRIPS (OPAQUE BACKGROUND)

Use these as floating testimonials / reactions, not claims:

  • Never seen time like this before
  • Didn’t know it existed — but felt it was needed
  • Unexpected, but useful
  • Simple idea, strong impact
  • Makes time feel different
  • Hard to ignore once seen

G. CORE AUM EXPRESSIONS (CAN ROTATE)

  • Time Currency is an instrument for attention measures
  • Time Currency practices attention through time units
  • Time Currency makes time experiential
  • Time Currency is not money, but meaningful

H. KEYWORDS (MENTAL / PSYCHIC RELEVANCE)

Use these visually across the page:

  1. Attention
  2. Time
  3. Awareness
  4. Presence
  5. Focus
  6. Intention
  7. Habit
  8. Drift
  9. Choice
  10. Practice
  11. Continuity
  12. Involvement

I. LAYER 2 — CHILD PAGE (TIME CURRENCY)

Title

1NTR0DUC1NG : T1M3 CURR3NCY

Context

Time Currency has existed since the early 19th century
as a way to support community economics and labor exchange.

But…

This approach was never applied to the experience of attention.


Our Approach

We designed Time Currencies for internal transactions
where attention is the value exchanged.

Denominations:

N:OW
1:MIN
2:MIN
5:MIN
10:MIN
15:MIN
1:HR
1:DAY


DENOMINATION FOLDS (8 FOLDS)

Each fold:

  • Full currency image
  • Denomination title
  • Serial code
  • One crux line
  • CTA → denomination bundle

Example CTA:
H0LD 5:MIN


BUNDLES (END OF PAGE)

108:HRS — Core AUM Experience

For those who want to build a lasting relationship with time.

48:HRS — A Place to Start

A lighter entry into holding time.

365 × 1:D4Y

Best fit if you want to hold your year — one day at a time.


FINAL NOTE

You don’t need more hooks.
You need clarity + restraint, which you already have.

If you want next:

  • I can tighten this into CMS-ready blocks
  • or design exact CTA copy per fold
  • or help you sequence scroll timing

Tejas
Tejas
http://www.tejasgusani.com

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